Mobile phone brands are now like the clothing line in every days life, where people can quickly make judgement of you by what kind of clothes you wear. And so is now, the same goes for what kind of person you are only by looking at what mobile phone you carry. According to Joy Liuzzo, director of mobile research at InsightExpress: "Pioneers are about six times more likely to own a smart phone such as a BlackBerry, an Apple's iPhone or a Palm's Treo than wannabes. Still more telling is how pioneers use their phones. They tend to take advantage of every feature a phone can offer." Liuzzo then added; "Wannabes are dabblers--enthusiastic about features like the mobile Web or entering mobile-based contests, but not regular/weekly users. Pioneers set usage trends; wannabes popularize them."
And Elizabeth Woyke (Forbes) has described Centro users as:
"Part machine, part mom, these women don't keep a schedule--they manage yours. Their one known weakness: shiny objects. These flashy smart phones are user friendly, relatively inexpensive and easily fit into a pocket or purse. Yet they're packed with industrial-grade features such as push e-mail, auto-synced calendars, electronic memo pads and task lists that go far beyond typical civilian-issue gear."
Oh, I'm sure she meant specifically pink Centro. ;-p
Sources are from Forbes, via Switched. Read on both articles to know more about other mobile phone brand mean to its owner, braced yourself before reading them.
[blogged with my Treo 750v]
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