But wait, before the numbers continue and bore all of us, what's Critical Mass anyway? Nielsen explained the term "critical mass" is now widely used to refer to a milestone point attained in a population comes to from the world of nuclear science, where it describes the point at which fissile materials is of sufficient mass to sustain a chain reaction. Wow...! ;-p
Like you, I don't really care about the numbers up there. But there are some interesting findings from the survey result:
- The #1 mobile phone used in US is Motorola RAZR/RAZR2, at 10% rate.
- iPhone, which was thought as the most popular and thus the most used mobile phone is only at #2 with 4% rate!
- Then followed by BlackBerry 8100 series (2%), BlackBerry 8800 series (2%) and Motorola Q series (2%).
- Top mobile web devices in France, Germany, Italy, Spain, Sweden and U.K.: Nokia N95 (5%), Nokia N70 (4%), Motorola RAZR/RAZR2 (3%), Sony Ericsson K800i (3%) and Nokia N73 (3%).
- The audience was still slightly more male than female, which 56% are male and 44% are female.
- Nielsen predicted that mobile market will continue to grow and everyone, especially mobile marketers can profit from the growth.
[blogged with my Treo 750v]